Blogosphere doesn't hate beacon, they hate Zuckerberg

I find the whole Beacon fiasco disheartening. I see the Beacon effort as a strong step forward in bringing innovation to the advertising industry. What a giant overreaction over one single error in implementation. Here are my stances -

1. The blogosphere doesn't hate beacon, they hate mark zuckerberg. After his pompous speech about reinventing advertising, rabid dot com bust survivors couldn't wait to find a reason to hate Facebook.
2. Um, hello, nobody under 25 could care less about this story. Face it, younger people don't mind sharing everything about their online habits. This is a trend that will continue. When you're 13 years old and you're equipped with multiple SNS pages, twitter, blog, camera phone, digital camera, and umpteen other devices/services, do you really think they'll hate the fact that their friends will know which movie they rented from blockbuster?
   
3. Facebook will tweak, tweak and tweak until they nail this execution. Most of the people mad haven't been on FB long enough to realize how amazing this company is at refining their product.
4. At its heart, Beacon is about making advertising better. Most of online advertising is as useless as its traditional counterparts. Banners, interstitials, video spots and most sponsorships are all about yelling at the consumer with a message they don't care about. Beacon is trying to provide users with a benefit by telling them what things their friends are doing online. Great advertising gives consumers a benefit (see Google sponsored links), beacon does that. More on this later.
   

I admit that not having a true opt-out is really bad and they didn't handle this well from a PR standpoint. However, it shouldn't make us look past what is really great about Beacon - it makes advertising useful and beneficial.